Melting snow, robots, hectic lives and addictive devices are just the tip of the iceberg for Pihka Is My Name. This out of the box electronic band uses their music as an escapist storybook for adults. Their latest single ‘Little Bubbles’ continues this, even if it did not start out that way. Originally a piece of song lyric, the single has been transformed into the fuzzy acoustic track it is today.
The band is fronted by an animated character called Pihka who is an abandoned imaginary friend setting off on her own adventure. Through her, the band shines a light on busy people and their problems as well as the overall pressing issue of climate change. The rest of the band consists of Lasse Turunen and Henna Helasvuo.
‘Little Bubbles’ draws you in with a wondering opening that gives way to pulsing beats. Through the electronic notes, you are filled with a sense of wonder like you are experiencing something for the first time. The light electronic tones continue this innocent vibe while the deeper notes add a rushed feeling to the melody. They combine perfectly to form a sonic soundscape similar to being in a new place and staring at everything in awe while the rest of the world moves on around you.
The vocals come and go over the electronic melody. They have a light tone with an almost childlike vibe to them. There are limited lyrics to the track, but this does not detract from the expression of the single. Overall, the lyrics and vocals add to the story of the single as Pihka experiences new things and moves through the rushing world.
The official video was created by Turunen and starts with the awakening of Pihka. Pihka then takes a trip into town and we get to see our lives through Pihka’s eyes. The journey Pihka takes is perfectly synced to the music from flying to town to moving through the dark streets of the city. It is an interesting video that ends on a cliffhanger.
Pihka In My Name uses an electronic soundscape to fill you with wonder while considering the pressing issues of the world in ‘Little Bubbles’. The music has a dark layer representing the world we live in while the lighter tones offer Pihka’s wonder and innocence. The accompanying music video is a great journey through the track and the cliffhanger leaves you wanting more.